BUMKT5922 Competitive Analysis
This is an elective course of the MBA program and addresses key issues that underpin how organisations, listed, private, governmental and not-for-profit, make decisions relating to two key areas of management decision making the choice of industry and the ways they develop and maintain a sustainable competitive advantage. The course draws on core business management theories, principles and approaches in an applied context. This course covers many key areas of business analysis, including the macro-environment, industries and firms. A range of analytical frameworks and approaches form a core component of this course. The learning from this course has application across many other areas of the MBA program, e.g. marketing, strategic management, entrepreneurship.
Commonwealth supported place (CSP)
A CSP is subsidised by the Australian Government and students pay a contribution amount. Each unit is classified into a band, depending on the study area of the unit (this discipline may be different from the study area of your course).
2025 contribution amount* $2,124
2025 grandfathered contribution amount* $1,663
Grandfathered contribution amount - if you are a continuing student, who commenced your course before 1 January 2021, you will continue paying the same amount as you would have, had legislative reforms not been implemented, for any units that would otherwise have an increased student contribution amount.
* For Clinical Psychology & Professional Pathways bands the unit fee amount is determined by accredited courses. Students in Postgraduate Clinical Psychology, Professional Pathway Psychology or Professional Pathway Social Work accredited courses should refer to the information below.
